Social Media Book Promotion Ideas
Turn your ideas into compelling book trailers that capture attention and inspire readers. Check out these creative examples to kickstart your next book promotion and see the power of dynamic content in action https://ritzycruises.com/vip-multihand-blackjack/!
Whether it’s a heart-pounding thriller or a whimsical fantasy, a well-crafted promo video can spark your curiosity and make you eager to turn that first page. So, the next time you see a book promo video, let it sweep you away and inspire your next great read!
Julia Drake is the co-founder of Wildbound PR, a California-based literary publicity company that works with authors across the globe to gain exposure for their work via traditional and digital media press campaigns, social media marketing, innovative book tours, author websites and high quality promotional videos. She holds a bachelor’s degree in film from UCLA and a master’s degree in screenwriting from The American Film Institute. Wildbound PR’s book videos have consistently been picked up by the New York Times, Huffington Post, New York Daily News, and other top media. Wildbound also owns TrailerShelf.com, a curated site that helps readers discover their next read by featuring only the best current book trailers. For more info, visit wildboundpr.com or connect with us @wildboundpr or fb.com/wildboundpr.
Instagram Book Promotion Ideas
Format: Post or ReelGive your followers a peek behind the curtain. Share photos or videos of your writing space, your research process, or sneak peeks of upcoming projects. This can make your followers feel like they’re part of your creative journey.
Reading is Kristen’s passion, so when the workday is over, she can usually be found curled up with a good book alongside her cats. She loves watching cat videos and scary movies, eating pizza, teaching herself French, and traveling, and she is likely planning her next vacation. She lives outside of Boise, Idaho.
Format: Instagram Live or StoriesUse Instagram Live or Stories to host a Q&A session. Invite your followers to ask questions about your book, your writing process, or anything else they’re curious about. This interactive approach can create a stronger bond with your audience.
Format: Post and StoriesRun a giveaway where followers can win a copy of your book or related merchandise. This can boost engagement and attract new followers. Make sure to set clear rules and promote the giveaway across your Instagram feed and Stories.
Format: CarouselBeyond seasonal picks, share books that have inspired your writing or that you think your audience would love. This positions you as a knowledgeable resource and can foster a community of book lovers.
To incorporate hashtags into your Instagram posts, first identify the trending hashtags and ways to publish photos relevant to these hashtags. For instance, look at this list of popular hashtags. Think of ways to publish content related to your book with popular hashtags.
TikTok Book Promotion Ideas
Remember, your profile should give viewers a taste of what to expect from your content. “Let your authentic voice shine through,” suggests a YA author, whose BookTok presence helped propel her debut novel to bestseller status. “Readers want to connect with the person behind the books.”
But what exactly is BookTok, and why should authors and publishers care? Simply put, BookTok is where Gen Z and Millennial readers go to gush about their latest literary loves, debate controversial endings, and show off creative bookish content. With over 77 billion views on the #BookTok hashtag, this community wields serious influence when it comes to moving copies.
We provide genuine and custom-tailored book marketing services and promotion strategies. Our services include book reviews and social media promotion across all possible platforms, which will help you in showcasing the books, sample chapters, author interviews, posters, banners, and other promotional materials. In addition to book reviews and author interviews, we also provide social media campaigning in the form of contests, events, quizzes, and giveaways, as well as sharing graphics and book covers. Our book marketing services are very efficient, and we provide them at the most competitive price.
#AmWriting – This hashtag is used by writers who are currently working on a writing project. By using this hashtag, you can connect with other writers who are also in the process of writing and share your progress with your followers.
Indeed, the “BookTok effect” is real. Titles like “The Seven Husbands of Evelyn Hugo” and “They Both Die at the End” saw sales skyrocket years after publication thanks to BookTok buzz. Publishers are scrambling to get ahead of trends, some even creating dedicated “BookTok teams” to capitalize on the platform’s marketing potential.